The Marketing Funnel
Converting Strangers into Customers. Customers into Advocates.
Creating and managing your Marketing Funnel, using the latest integrated, data-driven marketing strategies, so you have a constant stream of new customer enquiries.
The 5 Steps of the Marketing Funnel to grow your business through new customer acquisition
AWARENESS
Online Discovery of Your Business by Prospective Customers
ENGAGEMENT
Reading, Downloading and Considering your Business Offerings
CONSIDERATION
Enquiry Form Submission or Initial Phone Enquiry.
Two-way email communications.
Shortlisting your business.
DECISION
Purchasing your Product or Service
ADVOCACY
Giving you Positive Reviews and Referrals to Others